I had the opportunity to work on the rebrand of Pat’s schoolhouse. The voice of the logo is meant to be bold, vivacious and inspiring.

This led to the creation of the basic shapes to form a part of the brand. Silhouettes of children are also peppered across the brand collaterals, showcasing the playful interaction with other brand elements.

This was translated across the different mediums, such as corporate stationery, along with the refreshed website.

Involvement: Ideation, Creative direction, brand assets and copywriting

 

Agency: Kilo Studios